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Youth Work Ireland and McAfee launch Social Media & Youth Engagement Guidelines

Minister Zappone to launch McAfee Digital Safety Guidelines with Youth Work Ireland in Clare Youth Service

Minister Zappone will today launch McAfee Digital Safety Guidelines for youth engagement with Youth Work Ireland in Clare Youth Service. This programme originated in 2015 when Clare Youth Services developed a partnership to provide the McAfee Digital Safety programme in partnership with McAfeeSecurity (formerly McAfee). Clare Youth Service felt that there were national opportunities for this programme and discussed this with McAfee. It was agreed with McAfee that this partnership be broadened to include Youth Work Ireland. 

Since then the programme has been piloted with Youth Work Ireland services across the country and has been delivered to 2066 young people, parents, volunteers, and professionals. The programme will continue to develop with a peer-to-peer young programme to be developed so that young people can directly provide the training sessions to other young people.

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guidelines, youth, social media safety, youth

The McAfee Digital Safety Programme

McAfee volunteers began teaching school-aged children how to safely access their digital devices and Internet with pilot programs in the United States in 2009. Since the launch of Online Safety for Kids, the program has vastly grown and maintains a global reach. McAfee volunteers have educated more than 200,000 children, parents, and teachers worldwide about how to remain safe and secure online. McAfee employees also began reaching out and teaching curriculum to expand the efforts in early 2013 by training their Master trainers.

In Ireland, Chris Lyons, and Irene Guedan of McAfee have been working with schools and youth groups for several years to support the development of awareness, appropriate guidelines, and master trainers to reach as many young people and communities as possible.

The outline of the McAfee Security Digital Safety Programme curriculum on online safety includes the below broad topics:

  • Cyber security, including  Security Threats Personal Information
  • Cyber safety, including Social Networking and Controlling Online Friends
  • Cyber Ethics, including Cyberbullying and Cybercrime

Next Steps
The programme will continue to develop with a peer-to-peer young programme to be developed so that young people can directly provide the training sessions to other young people. Further, McAfee and Youth Work Ireland will continue to monitor and support the delivery of the digital safety programme in Youth Work Ireland Member Services.